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People of Research
👋 We're People of Research A global community uniting researchers across all industries, from UX Research to Behavioral Science. Our mission is to advance the field of research through connection, collaboration, and growth. We’ve already welcomed over +2000 researchers from +60 countries into our global research community, and we think you should join us!
💔 When Research Recommendations Break & 📈 Practical vs. Statistical Significance
📈 Practical vs. Statistical Significance, 💬 Why I Stopped Attending My UXR Interviews, 💔 When Research Recommendations Break - Join Research Lunch Club, now live in 33+ cities! Plus, our Member Interview from 🇺🇸 San Francisco, a podcast pick on Dan Ariely, author of Predictably Irrational, on unfakeable signals, friction, and trust in brands From Behavioral Science For Brands + the latests open roles in research!

⚰️ 7 Deadly AI Sins for UX Professionals & 🤔 Which Decisions Deserve Your Energy
This week: 7 Deadly AI Sins for UX Professionals; How to Know Which Decisions Deserve Your Energy, and Which Don't; The perils of preference testing, plus 4 guidelines if you must. Our podcast pick is Aryn Korpalski - Keeping Research Human from Brave UX with Brendan Jarvis, plus the latest job opportunities in research. And finally - join Research Lunch Club, now live in 33+ cities, before we send out our Sixth round of matches next week!

🤔 Rethinking Correlation & ⏳ Deferred User Interviews.
This week: Rethinking Correlation; Deferred user interviews: a time-saving approach; Everyone wants a faster horse. We aim to please.. our podcast pick on Research Ops 2.0, Episode 3: Taking a Platform Approach to ResearchOps from Awkward Silences, plus the latest job opportunities in research. And finally - join Research Lunch Club, now live in 33+ cities, before we send out our 6th round of matches on TOMORROW!

🪄 AI: Magic Wand or Pandora's Box? & ⚠️ The Dangers of Unmoderated Testing
AI in UX Research: Magic Wand or Pandora's Box?; How unmoderated testing could be harming your designs; From Public Voice to Board Action: A Structured Decision-Making Process. Check out our Research Lunch Club member interview from 🇺🇸 San Francisco, USA, our podcast pick on "The UX Research behind Intercom's Fin.AI with Karen Church - The Learners Podcast". And finally - join Research Lunch Club, now live in 33+ cities, before we send out our 5th round of matches on very soon!

👀 Bias & Temporal Reframing + 📉Organizations Don't Do User Research
This week: Why Organizations Don't Do User Research and How to Change That; The Importance of Critical Thinking in User Research; Your first UX researcher should report to product, not design. Check out our Research Lunch Club member interview from 🇸🇬 Singapore, our podcast pick on How Klarna uses present bias and temporal reframing to make shopping feel irresistible from Behavioral Science For Brands, plus the latest job opportunities in research. And finally - join Research Lunch Club, now live in 33+ cities, before we send out our Fourth round of matches on Monday!

❌ You're not a UX Researcher + ⏱️ AI tools to reduce analysis time.
This week: 3 AI tools to reduce qualitative data analysis time by >50%; You're not a UX Researcher; Prioritizing customer insights across studies. Check out our Research Lunch Club member interview from Google HQ in San Francisco, our podcast pick on Hacking the Human Mind - Book Preview: Dyson, plus the latest job opportunities in research. And finally - join Research Lunch Club, now live in 33+ cities!

🧬 Mixed-Methods Research & 🤖 What will Research look like in an AI future?
This week: Mixed-Methods Research: Combining Qualitative and Quantitative Data; Mixed Methods Studies That Mix; What will UX Research look like in an AI future?. Check out our Research Lunch Club member interview from 🇺🇸 Chicago, USA, our podcast pick on "Real Talk About Synthetic Data" with Winston Li from The Analytics Power Hour. And finally - join Research Lunch Club, now live in 33+ cities, before we send out our Fourth round of matches on tomorrow!

🧠 A Research Agenda for Generative AI in UX + 👀 How User Research Slowly Sucked the Soul Out of Design
This week: A Research Agenda for Generative AI in UX; AI, ROI, and the Future of UX Research: Insights from Thomas Stokes; How User Research Slowly Sucked the Soul Out of Design. Check out our Research Lunch Club member interview from 🇬🇧 London, UK, our podcast pick on Patrick Fagan, author of Hooked, on the behavioral shortcuts that influence what we buy, plus the latest job opportunities in research. And finally - join Research Lunch Club, now live in 33+ cities, before we send out our Fourth round of matches this coming Thursday!

1️⃣ First Researcher Starter Pack + 🤖Getting AI Discovery Right
This week: When Research Participants Aren't Who They Say They Are; Getting AI discovery right; First Researcher Starter Pack. Check out our Research Lunch Club member interview from 🇳🇱 Netherlands, our podcast pick on Designing the Career You Actually Want, plus the latest job opportunities in research. And finally - join Research Lunch Club, now live in 33+ cities, before we send out our Fourth round of matches on Monday!

1️⃣ First Researcher Starter Pack + 🤖Getting AI discovery right
This week: When Research Participants Aren't Who They Say They Are; Getting AI discovery right; First Researcher Starter Pack. Check out our Research Lunch Club member interview from 🇳🇱 Netherlands, our podcast pick on (INSERT), plus the latest job opportunities in research. And finally - join Research Lunch Club, now live in 33+ cities, before we send out our Fourth round of matches on Monday!










